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KJUS Keeps You Covered in Golf’s Extremes
Lasse Kjus knows a thing or two about harsh weather. The former Olympic and World Cup champion Norwegian alpine skier spent most of his life battling the elements around the world from Lillehammer to...
View ArticleLawrence Taylor Finds Peace and Competitiveness in Golf
Heralded as the best defensive player in NFL history, Lawrence Taylor spent more than a decade causing chaos on—and off—the football field, whether it was sacking opposing quarterbacks or pursuing...
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Wrexham Director: Promotion ‘Gives Our Story Credibility’
Moving up (or down) the English soccer pyramid can have a massive impact on a club. Promotion equates to increases in viewership, awareness, ticket sales, sponsorship dollars and overall revenue....
View ArticlePGA Tour Studios Ushers in New Era of Golf Media
While PGA TOUR players prepare to vie for valuable points and position in the FedExCup standings as the summer swing heats up ahead of the FedExCup Playoffs, the PGA TOUR is preparing to usher in a...
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MGS Experiences: Pinehurst No. 2 (North Carolina)
Before we approached the first tee at Pinehurst No. 2, I asked to make a quick pit stop. I didn’t need to go to the bathroom. I didn’t need to buy a box of balls from the clubhouse—though they...
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LPGA, Women’s Golf Support Headed in Right Direction
On June 22, 2014, Michelle Wie hoisted the Harton S. Semple Trophy after winning the U.S. Women’s Open at Pinehurst Resort. Not only did Wie’s two-stroke win over world No. 1 Stacy Lewis erase a...
View ArticleUSMNT Not Feeling Additional Pressure as Copa Hosts
“Do you feel pressure?” Tyler Adams asks teammate Weston McKennie. “I don’t feel pressure.” Speaking before the USMNT’s first major tournament on home soil since 2016, McKennie echoes the sentiment of...
View ArticleCascais Golf Courses Link Up To Promote Region in Portugal
Of the 89 golf courses in Portugal, nearly half (38) exist in the Algarve, the nation’s sun-soaked southernmost region known as much for its beautiful beaches as, unsurprisingly, its golf courses....
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MGS Experiences: Shell Bay Club (FL)
As I enjoy lunch with Steve Witkoff and Ari Pearl, the brains behind the development and creation of Shell Bay Club in South Florida, I can’t help but be distracted. A multi-day J.Lindeberg photoshoot...
View ArticleBehind the Call That Changed it All for Keegan Bradley
Keegan Bradley finally had a chance to relax. Three consecutive weeks on the road had culminated with a three-hour drive home with his two kids, ages 3 and 6. Bradley promptly plopped into his chair...
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MLS Growth Noticeable Among League 2024 All-Stars
Christian Benteke was looking for a fresh start. After more than a decade in the Premier League that was equally as fulfilling as it was frustrating, the former Belgian international packed his bags...
View ArticleTopgolf Unveils Sure Thing Club to Make Golf Less Hard
Topgolf launched in the United Kingdom in 2000 to give golfers a target-oriented alternative to traditional green-grass golf and the driving range. As the company evolved and expanded, including...
View ArticleAdidas CodeChaos 25 Continues to Disrupt Spikeless Footwear
When Adidas Golf launched its spikeless golf footwear franchise in 2020, it didn’t just want to add another carbon copy product to the growingly saturated market as spikeless golf shoes—and golf in...
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Callaway Leverages AI with New Apex Ai 200, 300 Ti Fusion Irons
From streamlining manufacturing to customer service chatbots, writing letters to Olympic athletes and just about everything in between, artificial intelligence (AI) has become the go-to technology...
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Jason Day, Malbon Golf Proving to be a Perfect Match
The first day of The Sentry, the PGA TOUR’s season-opening event in Maui, Hawaii, is akin to the first day of school. Not only are pros reunited with their peers to commence the new campaign, but...
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